BUILDING YOUR ALASKA BUSINESS BRAND TIP #5

TIP #5 DEVELOP THE RIGHT BRAND VOICE | 10 TIPS FOR BUILDING YOUR ALASKA BUSINESS BRAND

There are so many things you’ll have to say to your target customers. It is true that what you have to say is very important, but how you say it is also equally important. A brand voice doesn’t mean the theme songs, jingles or sound effects used for a brand. It is the language you use to reach out to your customers and send messages about your brand to them. It involves the tone of your communication, the words you use and your style of writing. Ensure that your diction and sentences are well structured and free of errors.

A brand voice works together with your brand name and logo and your social media networks. A good brand voice should be strong, clear, purposeful, consistent, engaging and motivating for your customers.

Read more

BUILDING YOUR ALASKA BUSINESS BRAND TIP #4

TIP #4 DEVELOP A GREAT BRAND NAME & LOGO | 10 TIPS FOR BUILDING YOUR ALASKA BUSINESS BRAND

A strong business brand should be easily recognizable. Your brand name and logo is a very essential part of your brand. It is the visual representation of everything your brand stands for. From your brand values, to your mission to your standards and everything that defines your business brand.

Brand recognition starts with your name and your logo. It is very important that you get this right and clear from the onset and come up with a brand name and logo that will stand out and represent what your brand depicts. You should also take your target customers into consideration when developing a brand name and logo. Will your brand name and logo be appealing to them? Will they be able to easily relate with it? Will it be able to seal the trust you already established with them? Will it reflect your brand personality? You really need to provide positive answers to these questions when settling for a brand name and logo. This is why you should take your time to decide the best name and logo for your brand.

Read more

BUILDING YOUR ALASKA BUSINESS BRAND TIP #3

TIP #3 DISTINGUISH YOUR PRODUCTS & SERVICES | 10 TIPS FOR BUILDING YOUR ALASKA BUSINESS BRAND

Actions, they say, speaks louder than words. That is also very true in this case.

, I know a lot of effort was put into defining your brand and developing a strong brand community. But you cannot afford to disappoint your customers at this stage. It won’t be pleasant to find out that the brand that is all over the place is a flop and an empty barrel that is just making noise. Oh no! That is a very bad step for your business brand and can crash your business before it even starts.

Read more

BUILDING YOUR ALASKA BUSINESS BRAND TIP #2

TIP #2 DEVELOP YOUR BRAND COMMUNITY | 10 TIPS FOR BUILDING YOUR ALASKA BUSINESS BRAND

Developing a brand community of loyal customers should be a top priority for any successful business brand.

At this point, you don’t have to rely solely on adverts, adverts and adverts to promote your brand. You also need to build a strong community that will help to enhance customer experience.

Read more

TIP #1 DEFINE YOUR BRAND | 10 TIPS FOR BUILDING YOUR ALASKA BUSINESS BRAND

In order

At first, defining your brand may seem pretty easy but you need to realize that it involves critical reasoning, decision making and data collection. You need to develop a well-crafted statement about what your brand represents, your brand standards, the type of products and services you have to offer, your target customers and what should be expected.

Read more

Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary.

Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on.
Read more

Brand-Social-Media-Marketing

Company Brand Social Media Marketing

As an entrepreneur you have a million and one messages being sent at you as to what is the best way to grow your company brand.

Read more

4-Key-Brand-Terms-and-Your-Business

4 Key Brand Terms and Your Business

Impression

The typical consumer gets hit by at least a couple hundred brands every day. A Market research firm Yankelovich said in 2007 that consumers see 5,000 brand impressions a day. That’s compared with about 2,000 in 1977.
Read more

Social Media for Brand Storytelling

Social Media for Brand Storytelling

Every small business has a million and one decisions to make on a daily basis, their top priority (along with most Fortune 500 companies) isn’t Facebook….but it should be. There is literally no other form of media before or after radio, tv, direct mail, Google adwords, or banner ads that has this single known fact:

“One out of every five page views in the United States is on Facebook.”
― Gary Vaynerchuk,

 

Read more

brand and marketing

5 Ways To Build Your Brand and Marketing In 2016

Brand and marketing for 2016 is the talk of the town. Read up on 5 ways you can start building your small business brand today.
Read more