When creating a new logo design for your Alaska business, there are some strategies you should consider to ensure your logo is effective and recognizable.There are many things to consider but below are 3 strategies to start with for your new Alaska logo design.
Contrast for Logo Design
One of the keys to an effective logo is contrast. Without some sort of contrast, your logo will just blur together and won’t be as effective or recognizable as it could be. Squint at your logo. Does everything blur together into a fuzzy mess or can you still distinguish between the highlights and shadows?
Balance in Logo Design
You may choose to use a graphic with the text of your logo, or make your company name into its own graphic instead of just text.This is a great idea but to keep a clean and effective logo, balance is key.Putting certain colors or lines heavily on one side or the other can weigh down your logo, making it seems “off” somehow and it can look lopsided even though it’s not.
Sizeable Logo Design
There will be many reasons you’ll need to use your logo from business cards to your website to print media.If the logo you choose is only effective on a specific scale, you are missing out on effective marketing across all of your marketing platforms.Keep in mind all the possible sizes you may need to use your logo for. You may want to put it on the side of a building or on a billboard and also make magnets and yoyos. Adaptability is crucial and it starts with legibility and effectiveness at any size.
There are many things you can do to get an effective logo for your Alaska business but the smartest is checking out a web designer you can bounce ideas off of and get involved with for the design of your logo.
Contact us todayfor help from everything from the design to the print media for your new Alaska business!