Entries by Adoyle

Why Branding Matters for Small Business

Have you ever asked yourself why branding matters? Don’t we already buy what we want or hire the services we need? Isn’t a brand just another advertising message? And don’t we have enough of those already? It’s also the case that brand image importance is a significant factor in our consumer choices. How many of […]

10 Essential Instagram Marketing Tips

Are you making the most of Instagram in your marketing? Instagram offers a wide range of opportunities for you to grow your brand and find your audience. But if you’re new to Instagram and haven’t used it before you may not know where to start.

8 Website Design Ideas for Building Brand Awareness

How can your website better promote your brand online? It takes between five to seven impressions for customers to remember a brand.  Nearly 60% of shoppers stay loyal to brands and buy their new products. And they’re more likely to visit a website that they know and trust.

The Best Social Media Platforms for Small Businesses

Did you know that over half of the world’s population uses social media? There are almost 4 billion active social media users. If your small business doesn’t have an online presence, then you’re most likely missing out on a large proportion of customers. At the very least, if you’re not on the right platforms, you’re […]