Entries by Bianca Frank Design

The Get Started Guide to Small Business Branding

We have developed a short Guide to Small Business Branding below. Many small business owners hear the word branding and think it is something best left to industry giants like Apple, Google, and Starbucks. But the truth is, it doesn’t matter how big or small a business is, branding matters! While larger companies have significantly […]

8 Steps To A Successful Small Business Brand

A recognizable, Successful Small Business Brand is one of the most valuable assets any company, whether small or large, owns. A brand can lend credibility to a product and also provide assurance of quality, letting customers know what to expect when they purchase an item or service. According to a 2015 Nielsen survey, 59% of […]

7 Ways to Improve Online Presence During COVID-19

Many businesses have been thrown into the realization of the importance of their online presence during COVID-19. The circumstances surrounding COVID-19 continue to contribute to stress and uncertainty for businesses of all kinds. Despite the confusion and consistently changing rules and guidelines, one thing remains certain-the growing importance of a website. Also, of critical importance […]

Tips to Business Online after COVID-19

The COVID-19 pandemic has created a wealth of problems for companies nationwide. Businesses have been forced to look at how they do business and adjust how they make sales and present themselves to customers new and old. Unfortunately, many companies have failed to shift their marketing efforts to accommodate what is, at least for the […]

Dos and Don’ts of Business Digital Marketing

Digital marketing is an essential part of running a successful online business. It has evolved significantly since it first emerged two decades ago. The techniques that worked before may not work in today’s era. So, if you’re planning to start up an online business or improve the online presence of your existing business, you will […]

Is It Time To Redesign your Business Website?

Your business website went live a while ago, and since its launch, it has done your business a great service. Your site has helped get your name out there and secure multitudes of new sales you would likely not have made without your presence on the web. But time has passed since your site was […]

The Logo Design Process

Your business logo is often one of the features that potential customers remember the most about your business. The logo design process helps to solidify your product in consumers’ minds and provide a visual representation of what you sell for customers to recall when considering a purchase. Your logo is a crucial aspect of your […]

What Is SEO & How Does It Work?

As a business owner with a website, you have likely heard about SEO. But what exactly is SEO, and how do you apply it to your business? When it comes to websites and web marketing, one of the biggest questions business owners likely have is how does SEO work?  For companies that are just starting […]

Best Social Media Platforms for Business Users

In a previous blog post, we published part one of this series about social media for business marketing. In the first segment, we discussed a little about the history of social media marketing and how online marketing platforms have grown over time. In this second segment of the social media marketing series, we will look […]