by BFD2 | Jun 9, 2023 | Alaska Business, Anchorage Business, brand
There’s a direct link between brand preference and market share. Marketing is a big part of the intangibles that comprise more than 80% of your company’s value. For this reason, many people wonder if rebranding is the answer to increasing their...
by BFD2 | Oct 14, 2021 | Anchorage Web Design, brand, Social Media
The world of social media has opened up enormous opportunities for small business owners, giving them a free or low-cost platform to communicate with their customers and leveling the playing field between them and their larger competitors. Even so, establishing a...
by BFD2 | Feb 2, 2021 | brand, Business Branding
It takes less than a second for someone to form an impression of your business website. With your company site serving as a virtual first impression, you can’t afford to lose anyone. Small business marketing is all about building relationships, starting with a...
by BFD2 | Dec 1, 2020 | Anchorage Web Design, brand
Alaska Brand Design for Business Success Launching a new Alaska business brand, particularly in the vibrant landscape of Anchorage, is akin to stepping into the shoes of a storyteller. The narrative you craft becomes the lifeblood of your Alaska business brand, a...
by BFD2 | Nov 24, 2020 | brand, Business Branding
Have you ever asked yourself why branding matters? Don’t we already buy what we want or hire the services we need? Isn’t a brand just another advertising message? And don’t we have enough of those already? It’s also the case that brand image...
by BFD2 | Nov 4, 2020 | brand, Logo Design
What makes the perfect logo to promote your business brand? In a recent survey of Fortune 500 companies, the most popular logo combined a graphic with text. The second choice was Wordmarks or text only. The majority used a san-serif font to promote their brand....