As a small business owner, you may ask yourself “Why branding matters for small business marketing success.” Whether you’re starting a new business or creating new products for your existing business, you need a strong brand. Establishing your brand...
Many see becoming an entrepreneur as a step towards financial independence and freedom. However, some people figure that out a little late in life. Maybe it’s because their job doesn’t give them the benefits they need or the freedom they want. Whatever the...
Your law firm’s message needs to resonate with your target audience. So how do you accomplish that? With some help from branding. After all, a law firm is a business, and all businesses need to consider their branding and image, especially when building a client...
For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the...
Are you still unsure as to whether you need a website and if so how long it will take to build? The world is shifting, and the online world is moving at an even faster pace. You don’t exist if you don’t have a web presence today. Gone are the days when...