small business websites anchorage alaska

Neglecting Small Business Websites Can Significantly Impact Sales

“Vistaprint Digital Report Reveals Poor Design, Outdated Information and Lack of Necessary Detail are Top Website Turnoffs for Consumers.” Which of these does your small business website fall prey to?

Poor Design

By designing the site yourself, you risk wasted time and energy on a poorly designed site. Even if you have a low budget, it’s imperative that your investment is utilized wisely. Having a site redesigned improves the quality of your leads, the communication with your clients, and their trust in your business.

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Anchorage Alaska Web Design

Anchorage Alaska Web Design | Why Mobile Sites are Vital for Alaska Business

We live in a mobile world. It’s no secret that every part of our lives have been infiltrated with quick access to Google via our smartphones. Our phones have become an extension of our daily lives. As consumers are changing, so is how businesses are forced to relate to them. Enter the world of mobile  […]

Mobile Website Design and SEO

Why Google’s Trying to Drop You; Mobile Website Design and SEO Management

How Will Google’s Latest Search Update Impact Your Website Traffic?

A change pronounced on April 21st has last minute business owners scrambling to keep their site ranking in Google.

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”

This can either be a great opportunity for those that have implemented an ongoing Search Engine Optimization strategy; to include a mobile-friendly website. But on the contrary, it could be cause for great concern for those that have not prepared. Those that haven’t prepared may lose traction in their ranking when their services are searched for on Google. This could drastically affect your website traffic. If however you’ve been managing an ongoing SEO strategy as well as a mobile-friendly site, you may find rankings increasing due to others losing their spots that are not yet compliant. In other words, if you’ve already got a mobile-friendly website jump on your SEO strategy!

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3 Big Trends That Could Affect Your Alaska Small Business

It’s that time of year when we start to wrap up what we’ve done and look toward next year for new and innovative trends.There are new trends emerging in marketing, advertising, and technology that could affect your Alaska small business.

Branded Content Marketing

The line between marketing and entertainment is becoming more and more blurred. Merging these two ideas means audiences not only want information, they want to be entertained at the same time. This may mean your advertising campaigns need to shift in this direction, if the audience you cater toward is at the front of social and market trends.

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