Logo Design & Branding Process

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Our Logo Design Process

We offer two flat-rate logo design packages built around a clear, collaborative process. Each project starts with a short brand questionnaire, followed by concept development, refinements, and final delivery. We focus first on form, balance, and typography before introducing color, ensuring your logo works across every medium. Every project includes unlimited refinements and full ownership of your final logo suite.

Flat-Rate Projects with Unlimited Refinements

All branding projects are flat-rate with unlimited refinements. That means there are no hidden fees — just a clear, transparent process from start to finish.

We start with a short brand and logo questionnaire to understand your business, audience, and design goals.

Based on your responses, we create your initial logo concepts — delivered within about one week.

You’ll review the concepts and choose one or two directions to refine.

We refine the selected logo(s) in black and white first to focus on structure, balance, and typography.

Once the logo form is finalized, we build out your color palette and finalize your design.

You’ll receive your full logo suite (primary, secondary, and icon versions) along with a detailed style guide and all file formats for print, digital, and web.

Every project includes unlimited refinements and clear communication from start to finish.

Logo Design Package

3 initial logo concepts
$ 750 flat rate
  • Best suited for small businesses or startups that need a clean, professional logo and a simple reference for consistent use.
  • 3 initial logo concepts
  • 1 primary logo mark
  • 1 secondary logo mark
  • 1 icon
  • 1-page Logo Style Guide including color codes/pms colors/typography
  • 10% discount on any website design package

Brand Identity Package

5 initial logo concepts
$ 1500 flat rate
  • Ideal for growing or established businesses ready for a full brand identity system and supporting collateral.
  • 5 initial logo concepts
  • 1 primary logo mark
  • 1 secondary logo mark
  • 1 icon
  • Up to 3 Brand Pattersn
  • Multi-page Brand Style Guide
  • 1 additional design item (business card, social graphics, or letterhead)
  • 25% discount on any website design package
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Contact us today to see how we can help your Alaska small business! Take a read on our Alaska Web Design blog to learn more about branding, Anchorage website design, and digital marketing in Alaska!

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Bianca Frank Design offers holistic brand, Anchorage Alaska Web Design, strategy, content and design services including Website Design, Logo Design, Brand Strategy and Content. Use an Anchorage Alaska Web Design Company to provide your local online needs.

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Desired Budget

WordPress Websites begin at $3000+
Shopify/Wix Websites begin $2000+
Monthly SEO starts at $525/month
Monthly Social Media staring at $1k/mo
Website Monthly Management at $100/mo
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