Whenever any organization starts recruiting people, hundreds of applicants come in and only a few get selected. This is because of the criteria set by the organization. Filtering your applicant list to only the most qualified and talented candidates would make your...
Social media is where people go to talk to each other on the internet. If your brand wants to get attention, you’ve got to be a part of the conversation. You can use a balanced combination of content creation, curation, and fan engagement to build your...
Do you believe that lowering your prices is the only way to compete? If you do, you are missing out on a significant opportunity. Price is not the only factor in a customer’s buying decision. Indeed, even if your product is almost identical that that of a...
The average person consumes at least 3 hours of media content every day. This is an astounding statistic when you consider that people spend most of this time on social media or watching TV. There are a few things that all businesses should be doing to get their brand...
Social media marketing in Alaska is a great way to diversify your traffic streams to reduce the fallout if any one source of traffic is interrupted. It does also have some rather unique benefits beyond this though, as it’s an ideal way to build brand recognition...
Alaska businesses live and die by their websites. Alaska’s proximity to the lower 48 and connection to overseas makes Alaska business ripe for an online presence. That’s why Alaska business owners will make sure to constantly evaluate their website. The...
In business growth and promotion, a rebranding may sometimes be necessary. Many business owners come to this point when there is an opportunity to further expand the market or engage with a new audience. How do you make this move in a way that creates more long-term...
One of the best ways to advertise your business these days is through online marketing. There is no denying that the internet has had a huge impact on how businesses are being run nowadays, including how companies market their services and products. In this age of...
WordPress is one of the world’s most popular content management systems. However, straight out of the box, WordPress functionality is somewhat limited. However, the lack of bells and whistles in WordPress is not a problem because thousands of plugins are...
Your Website is Outdated. Having a website for business or brand is now required. Not only is it essential as a part of a sales strategy, it also helps build relationships with customers. Even those originally hesitant to any sort of online presence have since come...
