Your logo is often the first thing a viewer will see when coming in contact with your company, ministry or organization. A good logo design says something about your company, is functional, and can be a standalone piece of art. Below are 4 key elements to help with your Alaska logo design.
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At some point or another you may find that your logo no longer works as well as it originally did. Your original logo hasn’t “grown” with your business. Whether it has technical issues and/or it’s just looks outdated.
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An eye-catching, infinitely share-able blog post billboard made for free on Canva.com
Cliches tend to be thrown around haphazardly in every industry, but marketing and branding professionals may be some of the worst offenders. Still, I’m about to drop one. Here goes:
You know what else tends to be about 1,000 words (give or take)? Blog posts. Except those are 1,000 words you want people to read, because those words are your business, your voice, and the valuable information you wish to pass on to your dear readers.
But, what if you could use 1,000 words just to convince a potential reader that they should read your blog post? 1,000 words to persuade them, entice them, and communicate with them before they even read line one of your post.
If you could create a billboard, advertising your online content, for free or almost free, how could you say no?
When looking into branding your Alaska business, one of the questions you may start with us what kind of Alaska graphic design do you need? With so many options out there, the below guide should help with your Alaska graphic design needs.
The most important graphic design you need for any business is a company logo. It tells clients who you are and is the most used piece of graphic design across all platforms for your Alaska business. You need a logo, no matter what. It should be printed on all materials and be prominent in your marketing scheme.
In the digital age, your website can make or break deals with certain clients. The graphic design on your website is crucial to expressing who you are as a company and what services you offer to the public. Layout, color, and feel all play a part in the graphic design of your website and they should all say something about your business.
A signature item for your business doesn’t hurt. From custom stationary to clever t-shirts, the graphic design you put out in the world represents your Alaska business. A great example of this is what ONDAGO DJ Entertainment created with their memorable logo. 
A quick and easy hook to get a customer to remember you could be the t-shirt graphic you use, something unique about your business cards, or really any unique aspect about your marketing! If customers remember your name, they’ll remember you when they need the services you offer. There are hundreds of opportunities to use graphic design available out there. Don’t feel like you need to utilize all of them for a successful marketing campaign. If you have the most important ones covered, the rest of your marketing will follow!
Still unsure about what graphic design you need for your Alaska business? Contact us today today to see how we can help!
When creating a new logo design for your Alaska business, there are some strategies you should consider to ensure your logo is effective and recognizable.There are many things to consider but below are 3 strategies to start with for your new Alaska logo design.
One of the keys to an effective logo is contrast. Without some sort of contrast, your logo will just blur together and won’t be as effective or recognizable as it could be. Squint at your logo. Does everything blur together into a fuzzy mess or can you still distinguish between the highlights and shadows?
You may choose to use a graphic with the text of your logo, or make your company name into its own graphic instead of just text.This is a great idea but to keep a clean and effective logo, balance is key.Putting certain colors or lines heavily on one side or the other can weigh down your logo, making it seems “off” somehow and it can look lopsided even though it’s not.
There will be many reasons you’ll need to use your logo from business cards to your website to print media.If the logo you choose is only effective on a specific scale, you are missing out on effective marketing across all of your marketing platforms.Keep in mind all the possible sizes you may need to use your logo for. You may want to put it on the side of a building or on a billboard and also make magnets and yoyos. Adaptability is crucial and it starts with legibility and effectiveness at any size.
There are many things you can do to get an effective logo for your Alaska business but the smartest is checking out a web designer you can bounce ideas off of and get involved with for the design of your logo.
Contact us todayfor help from everything from the design to the print media for your new Alaska business!
In the digital age, your Alaska web design is going to be one of the first things a customer sees when familiarizing themselves with your Alaskan company. The homepage of your Alaskan company should have the following three components for a successful first impression.
A client doesn’t want to have to hunt down your mission statement to figure out who you are and what you do. This information should be front and center on your website’s homepage. A few simple statements or photos can relay the information you want and encourage customers to request more details for the service they need.
A general idea of what you do is great to start with. More detail on your homepage of the specific services you offer- be it links to pages detailing these services, a general list, or photos- helps clients figure out if you are the right company for them. The faster they can decide you’re the right company, the more likely they are to reach out for a quote or appointment for your services.
Are you constantly getting calls or information emails from potential customers asking the same questions? Is there something people need to know that they may not think to ask? It may not mitigate it completely, but having the answers to these questions right on your website homepage gives the information your customers are clearly looking for. Providing enough information to be useful and not so much that they don’t need to reach out is a key balance for your homepage.
Do you still need some help getting your Alaska web design homepage up and running? Contact us today and see how we can help!
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