design content marketing strategy

Why Your New Logo, Will Kill Your Business: Design Content Marketing Strategy

I talk to business owners, often….more than often.

They usually come to me to solve a perceived design problem. Which of course I love doing. However, I have learned through experience that they are coming to me with a bigger problem than just a design issue. They believe a brochure, a new shiny logo, or an updated website will help grow their business, and since it’s such a small investment, they take it.
Read more

Create Visual Billboards to Promote Your Blog Posts

Create Visual Billboards to Promote Your Blog Posts

An eye-catching, infinitely share-able blog post billboard made for free on Canva.com

Cliches tend to be thrown around haphazardly in every industry, but marketing and branding professionals may be some of the worst offenders. Still, I’m about to drop one. Here goes:

Create Visual Billboards to Promote Your Blog Posts – A picture is worth 1,000 words

You know what else tends to be about 1,000 words (give or take)? Blog posts. Except those are 1,000 words you want people to read, because those words are your business, your voice, and the valuable information you wish to pass on to your dear readers.

But, what if you could use 1,000 words just to convince a potential reader that they should read your blog post? 1,000 words to persuade them, entice them, and communicate with them before they even read line one of your post.

If you could create a billboard, advertising your online content, for free or almost free, how could you say no?

Read more