As I take the first steps into the digital wonderland of 2024, let’s dive into a powerhouse that keeps my brand ship sailing smoothly – brand monitoring. It’s more than just a glance at what people say; it’s about immersing myself in the currents of...
I talk to business owners often. They usually come to me to solve a perceived design problem. Which, of course, I love doing. However, I have learned through experience that they are approaching me with a bigger problem than just a design issue. They believe a...
…….There are three reasons why they Copy Your Brand Message and Why that’s not a Bad Thing. What do they say about the best form of flattery? Imitation? It’s also a good indication of your branding and brand message efforts because; Your...
As a business owner, you know how important it is to reach your target audience and create a successful business. Content marketing is vital to achieving this, yet it can often feel like a struggle to get it right since neglecting small business websites can...
As a small business owner, you are uniquely positioned to create an influential and recognizable brand that will help communicate the values and mission of your business to the world. Your brand must be intense whether you are a start-up, a well-established company,...
It’s that time of year when we start to wrap up what we’ve done and look toward next year for new and innovative trends. Recent marketing, advertising, and technology trends could affect your Alaska small business. Branded Content Marketing The line...