As a small business owner, your time and budget are resources as precious as water in a desert. Content marketing mistakes can see them both trickle or even spill away. Avoid the following five common content marketing mistakes to ensure that every minute and penny of...
WordPress is an efficient and affordable Alaska website design solution for even the smallest of businesses, it helps to know that there are more than 60 million websites using WordPress. It is arguably the most popular website and content management system in use. It...
Local businesses looking to extend their online visibility should consider creating a Google Business Profile. Google integrates the details you provide to create a map listing , while also offering detailed insights into audience engagement. In many cases, Google...
Every small business owner wants to stay ahead of the competition and grow their business, but it cannot be easy to make your business stand out without the right marketing strategy. The key to success is understanding how to market a professional services business so...
What is SEO? SEO stands for search engine optimization. SEO is simply the process of creating and formatting a piece of web-based content to rank high in search engines like Google, Yahoo, or Bing. Why Does SEO Matter? When you do a Google search, you probably click...
Advertising seems easier than ever with the arrival of social media platforms. With one click, businesses can create advertisements for everyone in the world to see. Yet, more and more people turn to advertising agencies to create and implement ads that engage and...
Social media marketing in Alaska is a great way to diversify your traffic streams to reduce the fallout if any one source of traffic is interrupted. It does also have some rather unique benefits beyond this though, as it’s an ideal way to build brand recognition...
Alaska businesses live and die by their websites. Alaska’s proximity to the lower 48 and connection to overseas makes Alaska business ripe for an online presence. That’s why Alaska business owners will make sure to constantly evaluate their website. The...
If you’re a small business owner who’s new to SEO, the sheer volume of advice out there might seem a little overwhelming. Despite all the myriad things you can do to boost your rankings, there are nine essential factors that should be focused on before all...
The world of social media has opened up enormous opportunities for small business owners, giving them a free or low-cost platform to communicate with their customers and leveling the playing field between them and their larger competitors. Even so, establishing a...